Trustees of Notorious B.I.G.'s estate, which include mother Voletta Wallace and widow Faith Evans, have joined with licensing agency Brand Sense Partners to brand his name. The deal would include control over licensing and merchandising of products containing the late rapper's name, likeness, and legacy.
"The family and I are excited to move forward with the exceptional team at BSP," said Biggie's former manager Wayne Barrow in a statement. "Their understanding of Christopher's cultural impact as well as their vision for our brand mission made them the best partner possible for the task. We look forward to working hand in hand with them to build on Christopher's unique legacy."
BSP also said that they hoped to "leverage the untapped equity in his brand." The deal was officially confirmed on May 20--a day before what would have been Big's 39th birthday.
Rap Daily: President Barack Obama got revenge on mogul Donald Trump last night at the annual White House Correspondents' Association Dinner at the Washington Hilton.
Over 2,500 politicians, journalists and celebrities, including Hip-Hop mogul Russell Simmons and will.I.am, attended the annual dinner, which honors excellence in journalism.
President Obama and Saturday Night Live comedian Seth Meyers centered the majority of their jokes on Donald Trump, who had been questioning if the President was born in Hawaii.
President Obama began his speech by immediately addressing the "birthers" who claimed he wasn't born in Hawaii.
He then set his sites on Donald Trump, who was booed as he arrived at the dinner.
"Donald Trump is here. I know he's taken some flack recently, but no one is more ready to put the birther issue to rest than the Donald," President Obama said. "So he can focus real issues at hand facing America, like ‘Did we really land on the moon?’ ‘What really happened in Roswell?’ And, ‘Where are Biggie and Tupac?’”
The rap name checking didn't stop there. President Obama also made fun of Donald Trump's aspirations to run for the oval office.
"We all know about your credentials, and your breadth of experience," President Obama said. "For example, on a recent episode of Celebrity Apprentice, at the steakhouse, the men’s cooking team did not impress the men from Omaha Steaks. There was lots of blame to go around, but you, Mr. Trump, recognized that the real problem was a lack of leadership. Ultimately, you didn’t blame [rapper] Lil Jon or [singer] Meatloaf, you fired Gary Busey. These are the kinds of decisions that keep me up at night. Well handled, sir! Well handled."
Donald Trump claimed he didn't think President Obama would address him during the White House Correspondence Dinner and called the ribbing "inappropriate."
"I had no idea it would be to that extent, where you know, it was just joke after joke after joke," Donald Trump said on Fox and Friends earlier this morning (May 1st). "It was almost like, is there anyone else they could talk about?"
The investigation into Notorious B.I.G.'sdeath has been reopened.
A police source told CNN that the 13-year-old case was “reinvigorated” several months ago after new details on the murder came to light. A task force made up of Los Angeles Police Department detectives and FBI officers are looking at several new leads, the source confirmed.
Biggie Smalls’ mother’s lawyer said the family were "greatly pleased with any advancement" in the unsolved case. "Their number one concern has always been the resolution of the criminal investigation," he said.
A lawsuit filed by Biggie’s family in 2002 has been put on hold at the request of the LAPD, after they feared it would interfere with their new enquires.
The Hypnotize rapper was shot and killed while being driven away from a music industry party in Los Angeles in March 1997. No arrests were made but it’s thought the murder was due to the East Coast/West Coast rap feud and payback for Tupac’s murder six months earlier. Tupac was killed when a gunman opened fire on a car being driven by Death Row Records boss Suge Knight in Las Vegas in September 1996.
Trustees of Notorious B.I.G.'s estate, which include mother Voletta Wallace and widow Faith Evans, have joined with licensing agency Brand Sense Partners to brand his name. The deal would include control over licensing and merchandising of products containing the late rapper's name, likeness, and legacy.
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